In 1925 Sir van Amelsvoort opened a shoe factory called Adelaar, in his home town Tilburg, The Netherlands.

In 1937 he registered his brand under the name “Goliath”, focusing on providing excellent sports apparel. To cater for the Dutch market’s seasonal demands, he produced soccer boots for winter and cricket shoes for the spring and summer.

Remaining fiercely independent, Sir van Amelsvoort’s shoe’s have always been produced with passion, and quality, his small production line guaranteeing his focus on craftsmanship.

These values are at the heart of the new Goliath team, continuing the heritage of excellence & quality in the midst of our continuously evolving street style, and the passion for the king of sports: cricket.

Building on this base Goliath strives for the ultimate fusion of fashion, sports, quality,style and function. Goliath is ‘Holland’s best kept secret’.

• Goliath