Founded in 1948 by "Adi" Dassler, the 3-stripe brand is known worldwide. Adidas Originals maintains the legend of Adidas through collections combining sport and fashion, by reissuing timeless classics that have become fashion icons drawn from the numerous archives of the German firm, and with products inspired by its rich history in sport. .
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Pouchain prides itself on being the first Italian heritage brand to successfully blend the love for football with streetwear.